Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October stuff.co.nz received 36.88M visits with the average session duration 08:34. Compared to September traffic to stuff.co.nz has increased by 3.11%.

Visits

36.88M

+3%

Pages / Visit

1.66

Avg. Visit Duration

08:34

Bounce Rate

71.31%

Total Visits last 3 months

Oct36.88M

Sep35.77M

Aug38.61M

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stuff.co.nz Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Stuff.co.nz's core audience is located in New Zealand followed by Australia, and United States.

Country		All devices	Desktop	Mobile
New Zealand	89.75%	33.1M	22.45%	77.55%
Australia	4.11%	1.52M	42.75%	57.25%
United States	1.33%	489.85K	60.58%	39.42%
United Kingdom	1.04%	384.94K	31.7%	68.3%
Canada	0.66%	241.61K	29.31%	70.69%

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stuff.co.nz Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Oct 2024

On stuff.co.nz, visitors mainly come from Direct (83.21% of traffic), followed by google.com (8.54%). In most cases, after visiting stuff.co.nz, users go to thepost.co.nz and nzherald.co.nz.

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stuff.co.nz Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Stuff.co.nz’s traffic has dropped by -2.08% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 6,425.65% up to current paid search traffic.

Organic Search Traffic

6.51M

-2%

Paid Search Traffic

22.64K

+6,426%

Branded Traffic Share

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stuff.co.nz Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

stuff.co.nz Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to stuff.co.nz, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

New Zealand

Oct 2024

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
stuff	N	1	2,240,000	0.04	31.38%
stuff news	N	1	823,000	0.03	11.53%
stuff nz	N	1	823,000	0.02	11.53%
stuff quiz	N	1	135,000	0.01	1.89%
taranaki daily news	N	1	110,000	0.03	1.54%

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stuff.co.nz Backlink Analytics

Analyze and track stuff.co.nz’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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stuff.co.nz Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

170.36K

22.9M

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stuff.co.nz Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In October the number of backlinks to stuff.co.nz has dropped by -10.42% and equals 22.9M. The amount of referring domains has dropped by -5.23% and equals 170.36K.

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